Lacey Lane Trophies & Gifts

Lacey Lane Trophies & Gifts is a locally owned business specializing in custom awards, engraving, and personalized gifts for schools, teams, businesses, and community events. The goal of this project was to create a website that felt approachable and professional while making it easy for customers to understand services, browse offerings, and request custom work without confusion.

The site was designed with clarity and usability at the forefront. I focused on organizing a wide range of products and services into a clean, intuitive layout that works equally well for first-time visitors and returning customers. Clear calls to action guide users toward quotes and inquiries, while the overall design balances a friendly, hometown feel with a polished, trustworthy presence that reflects the quality of Lacey Lane’s craftsmanship.

Project highlights:

• Clean, easy-to-navigate layout for a product-heavy service business

• Clear service organization to reduce customer friction and questions

• Mobile-friendly design for on-the-go customers and repeat clients

• Visual refresh that feels professional without losing local charm

This project is a great example of my approach to small business websites: thoughtful structure, intentional design choices, and a strong focus on user experience—so the website works as a practical tool, not just a digital brochure.